Our Recent Work

Can Sastre is an exclusive agroturismo hotel in the Ibiza countryside, where nature, tranquility and authentic island living come together. When the property came under new ownership, it also gained a new vision. Our job was to bring that vision to life online and build a presence that reflected the venue the new owners imagined.

A fresh chapter

The new owners gave Can Sastre a refreshed look, with new interiors and a more contemporary style that still honours its rural roots. To capture this, we organised new photo shoots that showed the updated spaces in their best light, bringing in models to show how they're meant to be lived in, not just looked at.

Our approach

We rebuilt the brand's Instagram around storytelling instead of standalone pretty pictures. The content follows the full guest experience, from slow mornings and seasonal food to the landscape and the small details that make the place feel like home. It also places Can Sastre within the island's natural beauty and rural heritage.

We also helped launch Can Sastre's new wellness programme, positioning it as a natural extension of the hotel's slow-living philosophy: time to rest, reconnect and restore in the middle of the Ibizan countryside.

The result

Can Sastre now has a cohesive, story-led presence that matches its new identity. It's refreshed and wellness-focused, and it keeps the intimate, welcoming feel that makes the property special.

Can Curreu is a rural hotel and spa set among olive and citrus groves near Sant Carles, in the quiet north-east of Ibiza. It's built around a traditional Ibizan farmhouse and has been welcoming guests for decades. It's known for its warmth, its Mediterranean kitchen and its spa, and for a slower, more grounded side of the island. Our job was to bring that character online and give Can Curreu a presence as rich as the time guests spend there.

Rooted in place

Can Curreu has a strong identity of its own: whitewashed walls, stone and wood, gardens full of fruit trees and a landscape that hasn't changed in generations. Rather than reinvent it, we set out to show it properly. We organised new photo shoots of the suites, the restaurant, the spa and the grounds, and brought in models so the spaces read as real places to be lived in, not just admired.

Our approach

We rebuilt Can Curreu's Instagram around storytelling. The content follows the rhythm of a stay: breakfast under the trees, long lunches built on local produce, quiet afternoons in the spa and evenings as the countryside goes still. Alongside it, we highlighted the people, traditions and details that make the hotel feel like a home rather than a resort. Throughout, Can Curreu is placed within the island's rural heritage and natural beauty.

We also gave the spa and the restaurant their own voice in the feed. Each is presented as part of the same philosophy of rest, good food and reconnecting with the land, so both stand out without feeling separate from the hotel.

The result

Can Curreu now has a cohesive, story-led presence that does justice to the property. It's authentic, inviting and true to its roots, and it shows the calm, generous spirit that keeps guests coming back.

Mar y Luz Charter is a yacht and boat charter company based in Santa Eulària des Riu, on Ibiza's east coast. It works with a carefully chosen selection of yachts and boats around the island, alongside a few vessels of its own, and helps each client find the right one for their day at sea. It's known for personal service and local knowledge: the hidden coves, the quiet anchorages and the best spots to swim. Our job was to bring that experience online and turn Mar y Luz into a name people follow, remember and book.

A day at sea, made personal

What sets Mar y Luz apart is the matchmaking: understanding what each client wants from their time on the water and pairing them with the right boat, route and experience. Rather than present a list of vessels, we set out to show what a day with Mar y Luz feels like and why their guidance makes the difference.

Our approach

We built Mar y Luz's content strategy around the questions people ask before they book: where to go, which boat suits them, and what the day will really be like. The feed moves between destinations, such as the coves of the east coast, Tagomago and Formentera, and the occasions that bring people on board: family days, celebrations, sunset trips and time with friends. Each post helps followers picture themselves on the water and see that there's an option for them.

We also showed the range of the fleet, from easy-going boats for a day of swimming to larger yachts for special moments, and gave Mar y Luz's own boats their own place in the feed. Their local knowledge and personal advice come through clearly, so followers know they're in good hands from the first message to the moment they step aboard.

Every piece of content had two jobs: to grow an engaged audience, and to turn that interest into bookings through clear, simple paths from the feed to a reservation.

The result

Over the summer, Mar y Luz reached both of its objectives: a larger, more engaged following and a clear increase in sales. It now has a cohesive, story-led presence that's as inviting as a day on board and true to the spirit of the sea and light it's named for.

Puerto Fino is a steakhouse and grill on the harbour in Ibiza Town, known for fire-cooked meats, premium cuts and a terrace that looks out over the port. With the team's focus rightly on the restaurant during the busy season, social media had been hard to keep up with. Our job was to give the account the consistency and care it needed.

Consistency, all season long

We took over the day-to-day running of Puerto Fino's social media so the team could focus on their guests. With a clear content plan and a steady posting schedule, the account went from occasional updates to a regular, reliable presence throughout the season.

Our approach

The feed showed what makes an evening at Puerto Fino special: the grill, the cuts, the dishes arriving at the table and the terrace at sunset with the harbour lights coming on. We also featured the occasions that bring people in, such as dinners for two, celebrations and nights out with friends, so followers could picture their own evening there.

Every post had two jobs: to keep Puerto Fino front of mind, and to make it easy to go from the feed to a reservation.

The result

Puerto Fino now has an active, consistent and professional presence that reflects the quality of the restaurant, with the team free to focus on what they do best.

Paradiso Club is a members' club built around a simple idea: a place where the right people feel at home. We were involved from the very beginning, when there was no name on the door and no visual identity. Our job was to give the club a clear, coherent brand and a strategy to bring it to life.

Built from zero

We started with the essentials: who Paradiso is for, what it should feel like to walk in, and why someone would want to belong. From there we developed the brand identity, covering the visual language, tone of voice and overall look and feel, and presented it to the team as the foundation for everything that followed.

Our approach

A members' club lives or dies by how it feels to be part of it, so the brand had to communicate more than a logo. It needed to convey atmosphere, a sense of community and a certain exclusivity without feeling cold or out of reach.

Alongside the branding, we built the strategy for the members' club: how Paradiso presents itself to potential members, how it communicates the value of membership, and how the club stays relevant and desirable once people join. Every decision had two jobs: to make Paradiso feel like somewhere worth belonging to, and to give the team a clear direction for growing its membership.

The result

Paradiso Club now has a distinctive identity and a clear strategy behind it, giving the team a strong foundation for launch and for building a community that reflects the club's character.